Reported by Third Force News – the news we share raises awareness of equality issues being reported in the media.
Two thirds of parents have given up on taking their children to the pictures due to a lack of subtitled showings
Thousands of deaf children across the UK are missing out on going to the cinema because films aren’t being shown with subtitles, new research has shown.
The National Deaf Children’s Society study polled 621 parents of deaf children, with 85% revealing their child struggles to go the cinema because they can’t find screenings with subtitles.
Two thirds of parents (67%) have now given up on taking their deaf child to the cinema altogether, preferring to watch films at home where subtitles are guaranteed.
The National Deaf Children’s Society has said the problem is widespread and affects thousands of deaf children across the UK.
In response, it has launched Lights, Camera, Captions!, a national campaign to get cinemas to become more accessible for deaf children.
The campaign will ask every cinema in the country to work harder to ensure that all deaf children can access the films they want to see, either by providing subtitles whenever a deaf child needs them or using some of the new technology that now exists, such as captioned glasses.
Last summer, the National Deaf Children’s Society revealed that for major releases like The Lion King and Toy Story 4, more than half of UK cinemas didn’t have a single subtitled showing during the opening week. The figures were even lower for films like The Secret Life of Pets 2 (24%) and The Queen’s Corgi (10%).
The problem has continued into this year, with just 43% of cinemas showing subtitled screenings of Star Wars: Rise of Skywalker and a third (35%) providing any for Frozen 2 during the opening week.